Analysts predict a bright future for the new iPhone 5. But as usual, Apple is not without its problems. Trial for patent infringement, allegations of unsavory factory conditions, consumer disappointment…which one will spoil the Apple iPhone 5 party? Tomorrow, Apple will present the iPhone 5, which should be another commercial success with new superlatives. However, there are negatives that stand in the way of the iPhone.
HTC and Samsung trial for patent infringement
Both HTC and Samsung have unsheathed proceedings for patent infringement. The Taiwanese and Korean manufacturers possess an arsenal of patents related to LTE, the successor to 3G. HTC is currently engaged in a case regarding the iPhone and new iPad. As reported by Times of India yesterday, HTC wants to block the import of the iPhone 5 in the U.S. As for Samsung, they have made the decision to immediately commence lawsuit proceedings in the U.S. and Europe on the iPhone 5 release date, according to the Korea Times. This a serious threat of an outright prohibition of marketing the iPhone 5 in the U.S. Although, it must be mentioned that in trials of this type, an outright ban is actually rare. However, these cases may have other consequences such as delivery delays (change an element of the product) and impact on margins (when you have to pay licenses).
Consumers who use the old iPhone accessories
The iPhone 5 is expected to have a different connector than its predecessors, which means it will be incompatible with older accessories and peripherals such as: docks, stereos, chargers and cables. It is expected that Apple will sell an adapter, but will it be available at the launch of the iPhone 5? Even if it is, consumers will still have to pay the price of the adapter to the new hardware so it is compatible with the old. Furthermore, it is known that Apple accessories are still quite expensive. Many find this entire process very questionable.
Countries that do not benefit from the 4G
It is almost certain that the iPhone will be 4G compatible. Rumors indicate that it could be compatible outside the United States as well. But where, exactly? 4G uses different frequencies in different countries, and Apple should be careful not to reproduce the same communication error with the iPad 4G, which they had been fined for false advertising in Australia.
Fans who miss Steve Jobs
A year after the death of Guru, we always compare the new Apple boss to Steve Jobs. Many criticize the style of Tim Cook and his inability to give breath to the brand. The taunts have already begun, the analyst Rob Enderle predicted that the presence of a star on stage alongside Cook is highly likely to make the ceremony “sexier”.
Will those who waited be disappointed again?
The iPhone 4S was more of an evolution than a revolution of the previous model. Once again, the iPhone that will be presented on Sept. 12th will probably not revolutionize the genre. We should see improvements such as 4G, maybe NFC, higher resolution, and a larger battery. However, none of these improvements equate to revolutionary. We already see competitors such as the Galaxy S3 with technical prowess, and iOS is no longer the leader we once had. Certainly, there will be a new design, but the Galaxy Note 2 for example, will more than likely put the iPhone 5 to shame specifications wise.
Weariness and the effect of the buzz
The iPhone 4S disappointed many, but this had no impact on sales, which were still higher than the iPhone 4. How long can Apple continue like this? It has been so much hype surrounding the iPhone 5 that if it does not meet the expectations of fans this time, Apple may be doomed.
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